New Barbie Doll Represents Person With Down Syndrome

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Mattel's new Barbie with Down syndrome (Credit: Mattel Inc.)

On April 25, 2023, Mattel unveiled the latest addition to their Barbie Fashionistas collection — a doll with Down syndrome. The world's largest toy maker hopes it will allow more children to connect with Barbie.

"Our goal is to enable all children to see themselves in Barbie while also encouraging children to play with dolls who do not look like themselves," said Mattel EVP Lisa McKnight.

What is Down syndrome?

All human cells contain thread-like structures known as chromosomes. They carry DNA, which controls how the body grows and functions. Each cell usually contains 23 pairs of chromosomes. But sometimes, there may be more. This results in a genetic condition. Down syndrome occurs when there is an extra copy of chromosome 21.

Children with Down syndrome typically reach developmental milestones — like walking and talking — a little later than most kids. They also share some physical features. These include a flattened face and almond-shaped eyes that slant upward.

The new Barbie

Mattel worked closely with the National Down Syndrome Society (NDSS) to ensure that the doll accurately represented a person with Down syndrome. Her rounder face, smaller ears, flat nasal bridge, and upward-slanted eyes are illustrative of people with the condition.

The new Barbie is part of the Fashionistas collection that promotes diversity and inclusiveness (Credit: Mattel Inc.)

The new Barbie's blue and yellow dress is decorated with butterflies. It represents colors and symbols associated with Down syndrome awareness. The doll's pink pendant necklace features three inverted arrows. They symbolize the three chromosomes that cause the condition. The arrows also represent "the lucky few" who have someone with Down syndrome in their life.

The new Barbie doll is the latest in Mattel's efforts toward becoming the "most diverse doll line" in the market. Since 2016 the Barbie Fashionistas collection has grown to include 35 skin tones, 97 hairstyles, and nine body types. It also features a doll that uses a wheelchair, a doll with hearing aids, and a doll without hair.

Resources: theguardian.com, Mattel.Inc.. NDSS.org

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160 Comments
  • flower1212
    flower1212over 1 year
    It is very sweet how ppl help down syndrome ppl to feel like they belong
    • arianna0414
      arianna0414over 1 year
      I think it's so sweet and all the people that have this disease I hope feel special and very uplifted
    • graciemerps123
      graciemerps123over 1 year
      i think that it is really cool if i had that syndrome i would feel so much more normal and spiecal
      • dinolex62
        dinolex62over 1 year
        Barbie really makes everyone fell special! I honestly love that because God made us a special in our own ways!!!
        • halalboy199
          halalboy199over 1 year
          I wonder what is next for Barbie's Future?
          • emerald11
            emerald11over 1 year
            Amazing!
            • aquariaie
              aquariaieover 1 year
              I love the new barbie doll with down syndrome they should add more dolls represented.
              • evalyn
                evalynover 1 year
                There's a bald barbie for people with cancer or that disease were you can't grow hair!! ❤️
              • aliseusy
                aliseusyover 1 year
                I love how Barbie is trying to include all people with their dolls.
                • ilovesoftball2
                  ilovesoftball2over 1 year
                  I am amazed at how great those kind-hearted and incuisive people can be. Especially a toy company!
                  • aubrie26269
                    aubrie26269over 1 year
                    I love how the barbie company is expanding and trying to connect with people who would like to be represented by a doll.